I'm Tim, founder of Scalus, based in Melbourne. Fifteen plus years in media production, then I moved into Meta ads, and now I get real results for local service businesses. You get one point of contact who builds the whole thing and runs it end to end.
Meta ads · Landing pages and websites · Social content · Local business marketing
Built and run by one person who actually answers the phone. Here is how I do it.
Most marketing spends money and hopes. I run it the other way around. Every dollar is pointed at turning a stranger scrolling on their phone into a real enquiry for your business. Here is how the whole thing works when it is done properly, and exactly how I run it for you.
Before a single ad goes live, I set up proper measurement in the browser and on the server. That means I can see exactly what turns into a real enquiry, not just a click, so I know which ads are actually making you money and which are wasting your budget.
People scroll past polished stock in a heartbeat. Real footage of real work you have finished stops the thumb and earns trust, because it looks like your business and not an advert. That is what gets watched, and watching is where enquiries start.
A pretty page that nobody enquires from is worthless. I build the page or website around one job: making it easy and obvious to get in touch, so the interest an ad creates actually turns into a message or a call instead of a bounce.
Likes and reach feel good but they do not pay the bills. I tune the campaign against the enquiries that actually come through, then put more money behind what is working and cut what is not. That is how the results compound instead of plateau.
Jabez Tobgui is 22 and he is the director and founder of JT Handyman Solutionz here in Melbourne. In just under two years he has grown JT from one person to a team of 24. His principle is simple. Move fast and keep the client in the loop. That shows up in the way the business runs. One team, one point of contact, one stop shop. Carpentry, painting, plaster, general maintenance and repairs, all in house. Quick quotes and clear updates the whole way through a job. It is why property managers, owners corporations, investment property owners and homeowners keep coming back.
I run the marketing for JT across four channels. Instagram, Facebook, TikTok and YouTube. I built their landing pages and I produce their ad batches from their real completed jobs, so what people see is the actual work the team does every day, not stock footage or filler. I am the one point of contact who builds it and runs it, and Jabez gets to stay focused on the trades.
“The content he puts out is clean. It gets views, it gets impressions, it gets clicks, and we actually turn that into real revenue. A lot of guys post a bunch of content but it doesn't convert. With Tim, our stuff actually converts. He actually does what I need him to do. He's knowledgeable in his role.”
I spent more than fifteen years in media production, so I actually know how to make content that stops the scroll and holds people long enough to matter. A few years ago I moved into Meta ads, and the two skills clicked together. Great content is only worth something when it brings in real work.
I work with local service businesses because you can see the result. A booked job, a full calendar, a phone that keeps ringing. Here's my promise. I build it and I run it myself. The ads, the landing pages and websites, the social content, all of it. You deal with me directly, one person who knows your business and answers when you call. That's the whole thing. No handoffs, no account managers, just me.
Tell me a bit about what you need and I'll come back to you with a clear plan. No pressure, no obligation.
