Two hours, one on one, in person. I set up your Meta and Google ad accounts with you, then teach you enough to run them yourself. Your accounts, your card, your control when I leave.
$550 inc GST one payment, and it covers everything below
Honestly, it is not something I set out to do.
I ran Meta and Google ads for clients for years. What I found was that it did not matter much whether I got them results or not, they rarely stayed. Some took it in house to save the management fee, which I completely understand. For others the offer itself was not landing, and no amount of ad work was ever going to fix that.
So after enough clients asked me to just show them how, I decided to do exactly that. I work with my own website clients, because you need a website that works before ads are worth spending money on, and I would rather teach you to run your own than have you rent the knowledge from me every month.
Here is the honest truth about ads. I have had campaigns running for more than six months, bringing in leads the whole time, and we have not touched a thing. When ads work, they are quiet. It is the setting up and the basic understanding that people get wrong, and that is a couple of hours of work, not a monthly retainer.
I turn up with my own computer and we work through it together on yours. I do the boring parts for you, and all of it ends up in your name.
You never have to learn how to build websites or landing pages. That is already covered by your Scalus plan at $225 a month. Want a landing page for a new offer, or to test an ad against something different? I build it for you.
Agencies commonly charge a percentage of your spend, month after month, for work that is mostly done once. You pay for the two hours and then you are running your own.
Accounts in your name, on your card. You can turn spend up, down or off the same day, without waiting on anyone or explaining yourself.
The part most owners never get shown is how to read the numbers. Once you can, you stop guessing about whether the money is doing anything.
You are not on your own after the session. Two 30 minute video calls in the first month are included, then message me any time in the Scalus app at my.scalus.app for as long as you are subscribed.
By the end of the two hours this whole loop is yours to run, and you will have done each part of it once with me sitting next to you.
I have run plenty of ads for clients, and it nearly always goes one of two ways. Either the ads work, and the owner decides they would rather run it themselves and keep the management fee. Or the ads do not land the way they hoped, and they leave anyway. Both are fair enough, and neither leaves me building anything lasting.
Scalus is a website company. That is what we do best and it is what I want to be doing. But I have the ads experience sitting there, so I would rather hand it to my own clients than sell it as a service, because I am still the one looking after the website, and the website is where a click actually turns into an enquiry.
Real accounts I have managed for Melbourne businesses. Names withheld, because these are their numbers and not mine to publish.
Figures shown are from the Meta ad accounts I managed for those businesses, measured over a one month period in 2026. Ad results vary with your offer, your market and your budget, and nothing here is a promise of what your own ads will do.
Everything we create goes on your machine and stays there, so it has to be yours. It does not need to be new, it just needs to run a current browser without a fight.
There is a spot in the booking form for the year of your laptop and whether it is Apple or Windows. Not compulsory, but it lets me know what we are working with before I arrive.
Apple is the easier path and worth treating as an investment in your business. The one I would point you at is the Apple MacBook Neo, 13 inch, 512GB. It has Touch ID, which matters more than you would think once you are logging into ad accounts every day.
The laptop link above is an affiliate link, which means I may earn a small commission if you buy through it, at no extra cost to you. It does not change what I recommend and you are welcome to buy it anywhere you like.
Ads send people to your website. If the website is not doing its job, the ad spend goes with it, which is why I only run this for businesses already on the Scalus plan.
Clients also get a landing page built free for whatever you are advertising, two 30 minute video calls with me in the first month, to get you through anything, and ongoing phone and app support for as long as you are subscribed to your website.
No. I teach you to run them and I set the accounts up with you, then they are yours. I do not manage anyone's ads and I do not take a percentage of your spend.
Scalus website clients only. You need a website that works before ads are worth spending money on, which is why this is limited to clients on the Scalus plan.
$550 inc GST for the two hour session, paid when you book. That is the whole cost. Your ad spend is separate and goes straight to Google and Meta on your own card.
No. Building websites and landing pages is already covered by your Scalus plan at $225 a month. If you want a landing page for a new offer or to test an ad, I build it for you. You only need to learn the ads side.
Yes, bring your own laptop, because every account we create needs to live on your machine and not mine. It does not need to be new, it just needs to run a current browser. If you are buying one, an Apple machine is the easier path.
You do, completely. Your Meta account, your Google account, your Facebook and Instagram pages, all in your name on your card. If you ever want to hand access to an agency you can, and you still keep control of everything.
Your $550 includes two 30 minute video calls with me in the first month, to get you through anything that comes up. After that you have ongoing support in the Scalus app at my.scalus.app for as long as you are subscribed to your website.
That is one of the things we work out together in the session, based on your business and what a customer is worth to you. You set the budget and you can change or stop it any time, because it is your account.
One of three libraries, whichever suits you: Realm library in Ringwood, the Warrandyte library, or the Nunawading library. You pick when you book. Sessions run Monday to Friday, 9:30am to 11:30am.
Rescheduling is free and you can do it as many times as you need, your payment just carries across. If you cancel outright within 24 hours of your session there is a $100 cancellation fee, because that morning is held for you. Outside 24 hours, cancelling costs you nothing. Everything is on the change or cancel page.
This session is in person. Account setup, security and authentication all go faster sitting next to each other, and it is the part people most often get wrong on their own.
Pick whichever is easiest for you when you book. All three have quiet space and power, which is all we need.
Realm library
179 Maroondah Highway, Ringwood VIC 3134
Warrandyte library
168 Yarra Street, Warrandyte VIC 3113
Nunawading library
379 Whitehorse Road, Nunawading VIC 3131
Sessions run Monday to Friday, 9:30am to 11:30am, one a day.
Pick a time, fill in your details, then pay to confirm. The time is only held once payment goes through, and Stripe sends your tax invoice straight away.
Need to move it later? Rescheduling is always free. A cancellation inside 24 hours carries a $100 fee. The details are here.
$550 inc GST for the two hour session. Booking opens here shortly. In the meantime, send me a message and I will lock in a time with you.
